There are those within the cereals sector who are already taking advantage of the opportunities that can come from using provenance;
For more on how Molson Coors used provenance for their Carling brand click here
For a case study explaining how Glebe Farm use provenance click here
Malting Barley and Milling Wheat Breakfasts in your area
HGCA, in association with MAGB and nabim, is running a series of regional events specifically covering malting barley and milling wheat production.